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Career Path: I Can’t Be Wrong

To social psychologists, cognitive dissonance occurs when a person has two conflicting ideas or beliefs, neither of which she can easily set aside. So instead of disavowing one cognition, she creates a belief that satisfies both, no matter how absurd. As in-house attorneys, however, we are expected to offer objective counsel and guidance. Recognizing cognitive dissonance is necessary to do our job.


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